Work

This portfolio features UX/UI projects, brand identities, publications, and illustrations. It reflects my broad experience across both print and digital media – and my ability to move fluidly between creative direction, user-centered design, and expressive visual work. With over 17 years of experience as an art director and designer, I combine strategic thinking, aesthetic clarity, and conceptual precision.
I approach design as visual storytelling: thoughtful, structured, and conceptually clear. My background in art direction and publishing shaped my sensitivity for typography, layout, and composition – while my UX practice adds depth through research and empathy. What connects it all is a love for clarity, detail, and meaningful visual communication.